If salespeople focus strictly on product knowledge and sales techniques, they have a one in sixty four chance of connecting with the customer. There are four basic components of an effective sales skills equation. Take away any piece of the equation and you lose a quarter of your sales advantage.
Sales process? You just get out there and sell, right? It’s true that top salespeople make it seem that easy. Yet, if you dissect their game plan, you would likely find that they have a clearly defined process, one that helps guide their strategy and behavior.
"The DVR Learning Blended Learning Curriculum is a comprehensive approach that really works. Our branches that are utilizing the customized product training e-learning program with corresponding coaching are realizing positive new account growth, while our branches that are not using the program are experiencing account deficit. My time onboarding new employees has been cut in half. These modules have saved us thousands of dollars in training expenditure."
- Courtney J., First Financial Bankshares
"This program [CSC] has revolutionized the way I run my business. Thank you!"
- Mike W., Georgia Tractor
|If you aren't sure of your customer's communication style, simply ask! "How would you prefer that I get the information to you, via fax e-mail, voice mail, or do you want me to drop by and walk through it?"|